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Persuasive Technology: Development and Implementation of Personalized Technologies to Change Attitudes and Behaviors
$18.31
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- Explores the latest research on persuasive technology, a rapidly growing field that seeks to develop systems that can change people's attitudes and behaviors.
- Covers a wide range of topics, including:
- Features contributions from leading researchers in the field.
- Provides a comprehensive overview of the state-of-the-art in persuasive technology.
- Offers practical guidance for designing and developing persuasive systems.
- Includes case studies of successful persuasive technologies.
- Written in a clear and accessible style.
- Suitable for researchers, practitioners, and students in the fields of human-computer interaction, psychology, and marketing.
Condition: New original from publisher
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