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Mastering Marketing Research: A Global Perspective for Success

$18.69

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  • Master the essential principles of marketing research with this comprehensive textbook.
  • Gain a solid understanding of research design, data collection, and analysis techniques.
  • Explore the latest advancements in marketing research, including big data and social media analytics.
  • Develop the skills necessary to conduct effective marketing research studies.
  • Apply marketing research insights to make informed business decisions.
  • Navigate the global marketing landscape with confidence.
  • Benefit from real-world case studies and examples throughout the book.
  • Access a wealth of resources, including chapter summaries, practice questions, and data sets.
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ISBN: 1292265639 Category: Author:

Condition: New original from publisher

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Mastering Marketing Research: A Global Perspective for Success $18.69
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