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Mastering Marketing Management: A Comprehensive Guide for Success

$17.31

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  • Master the fundamentals of marketing management with this comprehensive guide.
  • Understand the key concepts and theories of marketing, including market research, segmentation, targeting, and positioning.
  • Learn how to develop and implement effective marketing strategies that drive results.
  • Gain insights into consumer behavior and how to influence purchasing decisions.
  • Explore the latest trends and technologies in marketing, including digital marketing and social media.
  • Develop the skills necessary to succeed in today's competitive business environment.
  • Case studies and examples illustrate real-world applications of marketing principles.
  • Written by leading marketing experts, this book is an essential resource for students and professionals alike.
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ISBN: 1138038962 Category: Author:

Condition: New original from publisher

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Mastering Marketing Management: A Comprehensive Guide for Success $17.31
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