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Consumer Behavior: Buying, Having, Being 13th Edition- Vendor:
Diana Moore
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Consumer Behavior: Buying, Having, Being 13th Edition
$17.50
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- Understand the psychological, social, and cultural factors that influence consumer behavior.
- Learn how consumers make decisions about what to buy, how much to spend, and where to shop.
- Explore the role of emotions, motivations, and attitudes in consumer behavior.
- Discover how marketers can use consumer insights to develop effective marketing strategies.
- Gain a comprehensive understanding of the latest trends and developments in consumer behavior.
Condition: New original from publisher
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