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Advertising and Integrated Brand Promotion 8thEdition

$21.32

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  • Advertising and Integrated Brand Promotion 8th Edition
  • The most up-to-date and comprehensive textbook on advertising and integrated brand promotion
  • Written by leading experts in the field
  • Covers all aspects of advertising and integrated brand promotion, from planning and strategy to execution and measurement
  • Includes the latest trends and developments in the industry
  • Provides real-world examples and case studies
  • Helps students develop the skills they need to succeed in the advertising industry
ISBNs: 9781337110211, 1337110213, 9798214337159.
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ISBN: 9781337110211 Category: Author:

Condition: New original from publisher

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David Lindgren

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Advertising and Integrated Brand Promotion 8thEdition $21.32
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