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The Dynamics of Persuasion: Communication and Attitudes in the 21st Century by Richard M. Perloff

$31.14

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  • Explores the dynamics of persuasion in the 21st century, examining how communication shapes attitudes and behaviors.
  • Analyzes the role of media, technology, and social networks in shaping public opinion and influencing decision-making.
  • Provides practical insights into effective persuasion techniques, including message framing, emotional appeals, and cognitive biases.
  • Examines the ethical implications of persuasion, considering the potential for manipulation and deception.
  • Offers a comprehensive understanding of the complex interplay between communication, attitudes, and persuasion in the modern world.
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ISBN: 9781317328872 Categories: , Author:

Condition: New original from publisher

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Diana Moore

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The Dynamics of Persuasion: Communication and Attitudes in the 21st Century by Richard M. Perloff $31.14
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