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Essentials of Marketing Research: A Hands-On Orientation 1st Edition
$17.59
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- Comprehensive Guide: A comprehensive introduction to marketing research, covering all essential concepts and techniques.
- Hands-On Approach: Practical exercises and case studies provide hands-on experience in conducting and analyzing marketing research.
- Real-World Examples: Real-world examples and case studies illustrate the application of marketing research principles in various industries.
- Step-by-Step Instructions: Clear and concise instructions guide readers through the entire marketing research process, from planning to reporting.
- Up-to-Date Coverage: Includes the latest trends and advancements in marketing research, ensuring readers stay informed about the field.
Condition: New original from publisher
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