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Mastering Sport Marketing: Principles and Practice
$18.44
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- Comprehensive guide to the principles and practices of sport marketing
- Covers key topics such as market research, segmentation, branding, and promotion
- Provides real-world examples and case studies from the sports industry
- Written by leading experts in the field of sport marketing
- Up-to-date information on the latest trends and developments in sport marketing
- Essential reading for students, practitioners, and anyone interested in the business of sport
- Helps readers develop the skills and knowledge needed to succeed in the sport marketing industry
- Provides a solid foundation for further study or research in sport marketing
Condition: New original from publisher
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